Circular Tech Marketing Agency
Marketing Built for ITADs & Circular IT
The ITAD and Circular Tech industry isn’t just another vertical—it’s a complex, highly regulated space that requires more than generic marketing strategies.
That’s why we created Circular Integrity—the first and only strategic marketing and consulting agency built exclusively for ITADs, OEMs, VARs, and Circular Tech providers. We’re not outsiders trying to learn your business. We are your business.
DITCH THE LEARNING CURVE
For years, ITAD & Circular IT companies have been underserved by agencies that don’t understand the nuances of reverse logistics, compliance, resale value, certifications, and sustainability reporting. They take a one-size-fits-all approach, treating ITAD like it’s just another tech service—when in reality, it’s pretty complicated.
You’ve probably worked with agencies that:
Needed constant hand-holding to grasp your industry’s basics.
Focused on surface-level messaging instead of solving real customer pain points.
Didn’t understand the importance of R2, e-Stewards, and data destruction compliance.
Failed to differentiate you in an industry that’s evolving at breakneck speed.
We saw these gaps and knew ITAD deserved better.
ITADs DESERVE BETTER
At Circular Integrity, we built a full-service marketing and strategy agency designed specifically for the ITAD ecosystem. Our expertise is not just marketing—it’s ITAD, IT resale, and circular economy growth.
✔ We Understand Your Audience: Whether you're targeting enterprise CIOs, procurement teams, or secondary market buyers, we know what drives their decisions.
✔ We Build Industry-Backed Strategies: We craft messaging that aligns with IT asset lifecycle management, sustainability goals, and revenue growth—not just generic tech jargon.
✔ We Stay Ahead of Market Trends: ITAD is evolving, and so are we. We track industry regulations, emerging resale opportunities, and ESG-driven procurement shifts so your brand stays ahead.
✔ We Speak Compliance & Sustainability: Unlike traditional agencies, we get the certifications, regulations, and industry trust markers that actually matter to your clients.
WHO WE ARE
WE ARE EXPERTS WHO ARE ALL IN ON STRATEGIC REVENUE GENERATION
Our proven track record in branding, marketing, Go-to-Market strategies, and sales enablement is unmatched within the circular tech space.
WHO SHOULD HIRE US
GROWING ITADs and CIRCULAR TECH BUSINESSES
Need more leads, bigger contracts, and stronger positioning?
We help ITADs, eWaste Providers, Resellers, VARs, and OEMs stand out, drive revenue, and win enterprise deals in a crowded market.
WHY CHOOSE US
TRADITIONAL AGENCIES DON’T GET YOU. WE DO.
We create marketing strategies that directly impact revenue —not just vanity metrics.
Our team of industry veterans and marketing experts know Circular Tech & ITAD inside and out.
Our Services
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Your brand isn’t just a logo—it’s the foundation of how your company is perceived. We craft brand identities that stand out in the ITAD and circular tech industries, ensuring your messaging, visuals, and positioning communicate trust, expertise, and differentiation. Our services include:
→ Brand strategy & positioning
→ Logo & visual identity design0
→ Messaging & value proposition development
→ Brand guidelines for consistent execution -
Launching or expanding in ITAD and circular tech? We develop comprehensive Go-To-Market (GTM) strategies to ensure your products and services reach the right audience with maximum impact.
From defining your ideal customers to executing high-performing campaigns, we help you scale faster and smarter.
Our services include:
→ Market research & competitive analysis
→ ICP (Ideal Customer Profile) development
→ Sales enablement & content strategy
→ Multi-channel marketing execution -
Your website is often the first impression customers get—make it count. We specialize in designing and developing conversion-focused websites tailored to ITAD businesses. Whether you need a full redesign or optimization for lead generation, we ensure your site works as hard as you do.
Our services include:
→ UX/UI strategy & website design
→ Web development & SEO optimization
→ Content creation & landing pages
→ Conversion optimization -
Marketing isn’t a one-time event—it’s an ongoing effort that keeps your pipeline full and your brand top-of-mind. Our fractional marketing support ensures your marketing team has what they need to succeed. Don’t have a marketing team? That’s fine, too – we’ll be your marketing team.
From content and campaigns to paid media and analytics, we help you stay ahead.
Our services include:
→ Content marketing & thought leadership
→ Social media & digital advertising
→ Email marketing & lead nurturing
→ Analytics, reporting & ongoing optimization
MEET OUR CEO
TIM SUHLING
President & CEO
Tim Suhling has spent his career partnering with stakeholders across multiple business functions within the IT and Circular Technology verticals to deliver profitable growth solutions. Tim joined Circular Integrity after leading a successful ITAD and Reverse Logistics organization in the role of Chief Revenue Officer. Previously, Tim held several leadership roles at Ingram Micro where he led various global sales, analytic, pricing, marketing, and demand generation functions. Each role advanced his qualifications in delivering excellence to OEMs, ITADs, MSPs, VARs and Global Enterprises.
Throughout his career Tim has focused on continued learning and stewardship. Tim graduated from the University of Minnesota with a BS in Finance and received an MBA from DePaul University. Additionally, Tim participated in the Executive Education Program at Stanford University. In his free time Tim volunteers within his local school district and is a youth sports coach.
INTERESTED? LET’S TALK.
Curious about our ITAD & Circular Tech marketing solutions.
We’re happy to walk you through our offering during a free one hour marketing consultation.